| Date & Time: | Saturday, February 9, 2008
- Saturday, March 1, 2008
10:30 AM |
|---|
Bruce Pachtman wrote and performed a solo show called, "don't make me look too psychotic." Scheduled to run in San Francisco for 18 performances it continued on for 68 weeks. It then ran in Philadelphia for four months, played for three weeks at Penn State, was featured in an arts festival in Los Angeles and returned to SF for 13 more weeks. This is quite an accomplishment considering it’s the first show he ever wrote. It’s an even bigger accomplishment given the fact that it’s also the first show he ever produced. How'd he do it? Most importantly, how can you do it? Join Bruce for a four part series on producing, publicizing and marketing for the theater that begins on Sunday February 9th at Shelton Studios on Pier 26 (under the Bay Bridge) and continues on for the next three consecutive Sundays from 10:30-1:30. This class is open to people of all disciplines and has included members of dance companies, theater companies,independent producers and solo performers of all kinds. Participants can elect to enroll in all four sessions or choose those classes that best suite their needs.
Classes:
PRODUCING I (Feb 9): The things you never thought you’d have to think about.
- How to scale back your fantasies and exceed your expectations.
- The value of good teachers/directors or why you cant do this on your own.
- Finding a theater: bathrooms vs. BART stops.
PUBLICITY (Feb 16): How to get critics, when to get critics, why to get critics
- Why wait, why not have the critics review your show right away?
- How to plan to get struck by lighting: writing a publicity plan
- Introduction to writing press releases, PSAs and critics invites - how to send it, where to send it and how often to send it.
- The value of a good production photo or when friends can be your enemies, part 1
- Word-of-mouth and building a buzz: Why they aren’t strategies.
MARKETING (Feb 23): The Cost of Success . . . literally
- Crowd Control - the myriad ways of putting butts in seats.
- The value of a good graphic designer vs. the cost of a bad one.
- Posters/Post Cards/Websites - they can work for you or against you. You decide.
- Printing costs how you just saved half the price of this class.
- Titling: Why wed rather see a movie named Pretty Woman rather than $3000.
- Paid Advertising or how to most effectively, intelligently and judiciously throw money to the wind.
PRODUCING II (March 1): The Responsibilities of Being a Big-Shot
- Budgets or how to spend even more of the money you don’t have.
- Production calendars or whoops, you’re already two weeks behind.
- Effectively staffing your production or when friends can be your enemies, part 2.
WHERE:
Shelton on Pier 26 (Under Bay Bridge)
Pier 26, The Embarcadero
San Francisco, CA 94105
WHEN:
Saturday Feb 9
Saturday Feb 16
Saturday Feb 13
Saturday March 1
10:30 – 1:30
HOW TO REGISTER:
www.brownpapertickets.com/event/26563
cost: $60 per class
INFORMATION:
Bruce Pachtman
brucepachtman@yahoo.com
Classes:
PRODUCING I (Feb 9): The things you never thought you’d have to think about.
- How to scale back your fantasies and exceed your expectations.
- The value of good teachers/directors or why you cant do this on your own.
- Finding a theater: bathrooms vs. BART stops.
PUBLICITY (Feb 16): How to get critics, when to get critics, why to get critics
- Why wait, why not have the critics review your show right away?
- How to plan to get struck by lighting: writing a publicity plan
- Introduction to writing press releases, PSAs and critics invites - how to send it, where to send it and how often to send it.
- The value of a good production photo or when friends can be your enemies, part 1
- Word-of-mouth and building a buzz: Why they aren’t strategies.
MARKETING (Feb 23): The Cost of Success . . . literally
- Crowd Control - the myriad ways of putting butts in seats.
- The value of a good graphic designer vs. the cost of a bad one.
- Posters/Post Cards/Websites - they can work for you or against you. You decide.
- Printing costs how you just saved half the price of this class.
- Titling: Why wed rather see a movie named Pretty Woman rather than $3000.
- Paid Advertising or how to most effectively, intelligently and judiciously throw money to the wind.
PRODUCING II (March 1): The Responsibilities of Being a Big-Shot
- Budgets or how to spend even more of the money you don’t have.
- Production calendars or whoops, you’re already two weeks behind.
- Effectively staffing your production or when friends can be your enemies, part 2.
WHERE:
Shelton on Pier 26 (Under Bay Bridge)
Pier 26, The Embarcadero
San Francisco, CA 94105
WHEN:
Saturday Feb 9
Saturday Feb 16
Saturday Feb 13
Saturday March 1
10:30 – 1:30
HOW TO REGISTER:
www.brownpapertickets.com/event/26563
cost: $60 per class
INFORMATION:
Bruce Pachtman
brucepachtman@yahoo.com
